Volvo continues to expand in China
Leif Johansson, President of the Volvo Group, shared his vision for the company’s future expansion during a presentation at the Capital Markets Conference on June 21. He emphasized that the Volvo Group remains committed to growing its presence in Asia, with a particular focus on China and Eastern Europe. While the Americas and Europe continue to be the company's core markets, Johansson highlighted the significant opportunities emerging in Asian countries such as Japan, South Korea, and especially China.
He noted that the Chinese market is still largely untapped, presenting a vast potential for growth. However, he acknowledged that Volvo Trucks has not yet made a strong impact in China due to the current technological sophistication of its products being ahead of what the local market currently demands. Nevertheless, he expressed confidence that as the Chinese market continues to evolve and demand for advanced commercial vehicles rises, Volvo will be well-positioned to meet that need.
To strengthen its foothold in China, the Volvo Group has already taken proactive steps by acquiring Nissan Diesel, which holds a significant stake in China Dongfeng Motor Manufacturing. This strategic move has opened the door for nine new collaboration projects between Volvo, Nissan Diesel, and China Dongfeng. These partnerships are expected to enhance product development, distribution, and market penetration in one of the world’s fastest-growing economies. Johansson concluded by reinforcing Volvo’s long-term commitment to Asia, stating that the region is a key pillar of the company’s global strategy.
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